Creating visuals for digital marketing isn't always easy.

Creating visually appealing graphics for your digital marketing is very important to get the results you’re looking for.

Are your digital marketing materials lacking visual appeal because you just don’t have the budget to have everything professionally designed? Whether it’s social media content, enewsletters, email blasts or infographics for your blog, it’s important to make your marketing materials look professional as they represent your brand.

The problem is that not everyone is a designer and creating visually appealing content can be a challenge. And, if you really wanted to design everything yourself, buying design software  can be very costly and you would have to learn how to use the complicated software.

The good news is that there are many free and easy-to-use tools out there to help you get the job done. A great post called 13 Free Design Tools for Visual Marketers on a Budget by HubSpot’s Inbound Internet Marketing Blog, breaks down some of their favorite sites to help you create visuals and images that make your marketing stand out.

From free color tools to free font, icon, image creation and editing tools, this resource will help you produce more visually pleasing and professional marketing materials that will get better results for you. Check out the post and let me know what you think or if you have your own free tools that you like to use.

If you think it’s time for your company to include social media in your marketing, get in touch with Hadfield Communications at We’ll be glad to analyze your current social media strategy and give you feed back on how to improve on what you already have.