Archive for the ‘Hadfield News’ Category

Claim your FREE Keyword Research, Competitive Intelligence and Website Audit Report!

Don’t miss this golden opportunity to kick-start your online presence into high gear. For a limited time, we’re giving away Keyword Research, Competitive Intelligence AND a Website Audit Report… a $950 value!… with any Web Design, SEO, Social Media or Local Buzz campaign ordered before Dec. 1, 2013.

Desired Keyphrase – the keyphrases you want to rank for
Competitor URL – top 3 competitors that rank on Page 1 for your keyphrase
Why Does Ranking Matter

More Traffic  =  More Leads  =  More Sales


Do you want to be on Page 1 of Google, Yahoo and Bing?

Do you know what it takes to accomplish this? Do you know what keywords you should be targeting? If you don’t, you’re not alone. Are you wanting more traffic?

Keyword Research is necessary to determine the search terms people are currently using to find businesses like yours. To find your high-value keywords that will get ranked on Page 1, you generate a long list of keywords in your niche, narrow down the ones with the most traffic and the least competition, then implement them strategically into your website.

A Website Audit gives you the opportunity to discover issues within your website that could profoundly impact the marketing campaign in a negative way. We need to understand the potential issues ahead of time and let you know what they are. Issues found could range from the simplest to the most complex, but would remain unseen by untrained eyes or remain unnoticed by busy business owners.

Competitive Intelligence is the process of determining what your competition is doing, where they rank in organic search, what those keywords are, and how much traffic they get. The goal is to copy what they’re doing then go 2 or 3 steps further with SEO, SMO and Local Buzz to get you ranking ahead of them on Page 1.

Take action now and request your FREE Keyword Research, Competitive Intelligence and a Website Audit Report, a $950 value, when you purchase one of the following online marketing services before Dec. 1, 2013:

  • Web Design
  • Search Engine Optimization (SEO)
  • Social Media Optimization (SMO)
  • Local Buzz

…all of which are critical to ranking on Page 1 in search engines.

Why do I need Web Design?

In today’s world, having a website is 100% necessary for 99% of all business owners. Websites and blogs serve as the central hub for online marketing where traffic is ultimately directed to convert into customers. All of your online marketing efforts such as SEO, Social Media and PPC will rely on a well-designed, mobile-friendly website where your landing pages and blogs are built to convert traffic to leads, and from leads they become customers.

Why do I need SEO?

Search Engine Optimization means letting people and search engines know that your website exists. SEO will give you high visibility on search engines, giving you more traffic to your website and a higher chance of getting leads, conversions and sales for your business.

Why do I need Social Media Optimization?

1 in 6 minutes online is spent on social networks. Social media is a fast-growing space in online marketing as more and more people connect with each other, communicate and share thoughts and feelings about businesses, brands, products and services through status messages, likes, tweets, links, photos and videos. Social Media Optimization helps promote brand awareness, influence buying behavior, buying decisions and promote customer loyalty.

Why do I need Local Buzz?

People and buusinesses are increasingly looking at local listings for shopping, dining, services, vendors and more. Local Buzz is the optimization of local listings and maps in search engines and major sites such as Google Places, Bing Local, Facebook Places and Foursquare. Appearing in local search results can help your business stand out from its competition when coupled with a strong SEO campaign.


Send us an email or give us a call to schedule an appointment

Fairfield Baptist Church Web Makeover Goes Live

We are pleased to announce the relaunch of the Fairfield Baptist website. Hadfield Communications has had a wonderful opportunity to work with Pastors; Jim Daniel, Daron Adkinson, Brett Mosser, John Walls, Terry McDaniel and Mark Julian from Fairfield Baptist Church. They asked us to create an entirely new design and a way to communicate with their congregation. They are excited to share this new website with their friends in the community.


Before / After of

Before / After

To see how Hadfield Communications can help improve your communication, check us out.


Turn the Day ‘O the Green Into a Fistful of It!

For many companies, March is one of the economically slower months of the year. Wake up and smell the shamrocks! Don’t let the opportunities of a “minor” holiday pass you by. According to the National Retail Federation and BigResearch, 122 million consumers plan to celebrate St. Patrick’s Day this year, a number that is up 111 million from last year. Though the definition of a celebration varies from simply wearing green to attending an all-out, all-day, and all-night blow-out at the trendiest Irish bar & grill in town, every version offers an opportunity to either generate revenue or at the very least to strengthen your business.

For years now the economic opportunities offered by St. Patrick’s Day celebrations have not been lost on those with Irish cultural backgrounds, or the adult beverage-based businesses. Today everyone is getting in on the fun, and where the green beer flows, the greenbacks are sure to follow! Showing support of the day’s history with custom-printed specialty products as well as green food and drink for the celebrants engenders both approval and recognition for the providers, resulting in increased business for the future.

Whether your company is product or service-oriented, a favorite way of showing your affiliation and loyalty has always been to “wear the colors” with company apparel. Providing the same garments or accessories “double-branded” to St. Patty’s Day and in the color green can work just as well toward generating approval and recognition, even sales to those whose celebration includes a new “Lucky Shirt” to wear every year. The same goes for all those other custom printed St. Patrick’s Day specialty items. Provided to new customer prospects at special holiday events, these items can bring the company to the attention of a wide-ranging audience, increasing visibility and capturing new business.

Offering special pricing or promotions in honor of St. Patrick’s Day is another way to increase business at a time when things might have been slowing down a bit. Mid-March is a great time to generate the energy of a public that is ready to celebrate the warming up of a new spring season. This is the time to dress-up the environment with lots of green holiday-themed decorations to enhance that celebratory spirit.

While it’s great to add new friends and clients through holiday celebration, don’t forget about the loyal old ones. Since it is always of the utmost importance to ensure the continued satisfaction of your current customer base, look at any occasion just such as March 17th as a chance to drop a note of thanks, or a token (Lucky shamrock, maybe?) of your appreciation! Hadfield Communications can be your source for more information on how to make the most of  St. Patrick’s Day.

Hadfield Communications announces its latest web development project for Cin Chili

Hadfield Communications has been helping clients reach their goals for the past 16 years. They’ve partnered with Cin Chili, their newest client, to launch an interactive, e-commerce site with great results.

Newly Released Website Design - (EMAILWIRE.COM, December 04, 2010) Houston, Texas – Hadfield Communications is proud to announce the launch of the Cin Chili Web site www.cinchili.comCin Chili was founded by Cindy Reed Wilkins based on her award-winning chili recipe. She is known as the chili queen and won Terlingua back to back in 1992 and 1993. Terlingua, Texas is the place where the CASI International Chili Championship is held and it’s the most prestigious international chili competition around. Winning it back to back is an accomplishment only Cindy has achieved.

Hadfield Communications has their own back to back award-winning record. In 2009 and 2010, the American Advertising Federation presented Hadfield Communcations with ADDYs both locally and regionally. The ADDY Awards are the world’s largest advertising competition with over 40,000 entries yearly. Hadfield has been producing award-winning work for 16 years and the Cin Chili Web site is the latest example of their creativity.

These two recognized companies partnered together to create a dynamic, user friendly, e-commerce Web site and online store. Cin Chili sells its award-winning dry mix, ready-to-eat chili and hot sauces via their Web site to Chili connoisseurs from coast to coast. Take a look at the fan page on to see who else loves Cin Chili.

The Cin Chili Web site takes an interactive approach to get engaged with their customers. Check out the “Meals for the Troops” program where you can order a Cin Chili MRE to be delivered with a personal message to troops stationed around the world. What a great way to support the troops and send them a little piece of home wherever they are.

Cindy Reed Wilkins has been featured on “Throwdown with Bobby Flay”, “The View” and most recently has been published in Bobby Flay’s new cook book “Throwdown with Bobby Flay”. All of these videos can be viewed on the Web site and a signed book can be purchased as a great holiday gift.

The complete redesign of the Cin Chili Web site is the latest project which showcases Hadfield’s creative and technical capabilities. If your Web site needs to be revamped, refreshed or redesigned, don’t hesitate to contact Hadfield Communications.

Hadfield Communications

Leaders in marketing and promotions since 1993, Hadfield Communications is a full service ad agency. With a solid creative record, a reputation for creating high-quality, highly effective advertising and extensive experience, we’re ready to develop a plan that’s right for you.

Company: Hadfield Communications
Contact: Todd Gregory
Phone: 713-501-1116


What can a CRM do for your Business?

If you are interested in a demonstration or ready to customize Sugar for your business, contact Todd Gregory at Hadfield Communications,, 713-501-1116.

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